Last week we were asked to help a friend of a friend do a bit of research into parking control management by link parking and the keywords he should go after if he did start and SEO campaign in earnest. We were not sure of the results as is often the case because second guessing what the numbers are in relation to searches on Google. We as everyone does use the Google keyword planner to get this basic research done. It worth noting here you will need a Google account to get into this software and once you are in it can all look a bit complicated.
Start clicking on search for a new keyword at the top. This will then allow you to add you keyword or phrase. Think about a phrase or keyword you think your potential customers are looking at and add it in the box for this client parking control management is what he does. Check it’s on the UK in the grey part of the box below and then get ideas. You will then see a screen with a bar chart under this are two tabs click it onto the keyword ideas one and hey presto you get a lovely list showing loads of ideas you can use to create a online strategy that will deliver the numbers of visitors to your website you need to generate income from it.
Typing parking control management into Google
There are 480 people every month on average that type parking control management exactly into the Google search engine and whilst this is not big numbers in SEO terms the ticket price on an average customer is quite high and so this term is extremely valuable to a potential client in this field.
You can add the ones you want to consider or all of them by adding them to your new plan this is good for two main reasons firstly you can download them as an excel document when you are done and secondly you can change the keyword for a different one and add those ideas to the same plan giving you a comprehensive list of potential keywords to use in on your website.
This often shows also keywords that you are trying to rank for that have zero searches a month and so are a complete waste of time in ranking for. If we were given a pound for every time we come across this type of thing we would be able to give up work!
Getting started on parking control management
Once you have your target keywords you will need to get the on page work done on your website make sure all the basics are done right H1, H2 and H3 tags all focussed on these keywords and the content mentions these target keywords BUT ensure this is natural and makes good reading just throwing the phrase parking control management everywhere is likely to do more damage to you website than good so take a look online to get tips or get someone like us to do it for you. Next up is link building but thats for another post.
When you think about working with a niche like gambling and trying to rank them for terms like no deposit free bet you will need to be prepared to do a lot of hard work. These terms are highly coveted and many gambling websites are also trying to get to the front page of Google for this kind of search term.
Page one for this kind of term brings large rewards and so many businesses are pouring in a lot of energy and time to get their website to rank for this type of high volume search. Although Google hate to admit it SEO is probably the only way you will ever get to page one for these competitive high search volume terms but at the same time you will have to do things properly or face de-indexing or at the least a Google penalty or two!
Starting work on no deposit free bet term
Before you get excited the work is going to be hard and before you begin any sort of SEO strategy the whole website need to be looked at. I would suggest you get a specialist in to go through the website and create a natural and comprehensive website full of great content that is not stuffed with keywords and makes sense to a visitor. Think about individual pages and wrote engaging and helpful content aimed at the person you think will be using the website and in particular that page. Once the content is written get someone to look at the backend of the pages and ensure the on page SEO work is completed to a high standard again avoiding keyword stuffing and making each and every page different and natural. If you have not got a blog get one added these are a great way of adding keyword rich content and a big reason for Google to keep coming back to your website to evaluate the changes you are making. This will also help with further off page SEO work as faster indexing pages mean links are found quicker too. A wordpress blog is hard to beat, super user friendly and seemingly limitless plugins available to help with all manner of things including optimising content on the blog for SEO purposes
Off page work on no deposit free bet
Once the website is tip top and you are blogging ideally at least once a week on a range of topics using your keywords its time for the bit Google does not want anyone to do (not strictly true but it is what they tell everyone other than the SEO convention attendees they often speak at).
Link building is the controversial yet essential part of getting your website to the front page of Google but if your website gets caught doing it then it faces getting de-indexed and almost certainly never ranking again.
Make sure you pay a specialist to do this there are loads of get rich quick packages but just think before you buy after all if it were easy we would all be online millionaires.
All link building is essentially is a website linking back to yours for a term like no deposit free bet but you can get caught of a variety of reasons to numerous mention in this post. http://www.freebet247.com